Since our launch back in Spring 2001 our site has continued to develop and expand rapidly as we pursue our aim of becoming the UK's first port of call for Outdoor information.

We have continually looked to reaching new and wider audiences through strategic advertising in the Outdoor media. This has included regular listings in High, On The Edge and Summit magazines; and quarter page adverts in Canoe Focus, the Climb 2001 programme, the 2003 Outdoor Show and The Outdoor Source Book.

We have also benefitted from some very favourable mentions in the editorial pages of On The Edge and Trail magazines as well as featuring in the Times newspaper Careers supplement (Spring 2005). We are also delighted to see ourselves mentioned in the latest BMC Members Handbook as a recommended site for those considering a career in the Outdoors.

We are currently forging links with some of the key professional organisations involved in the Outdoors. This includes the Institute for Outdoor Learning to whose members we offer a 50% discount on chargeable adverts. We help publicise this discount by distributing fliers with Horizons magazine and The Outdoor Source Book.

Another popular source of new visitors to our site is through Internet search engines. A visit to some of the most popular will show our site to be one of the first listed under the key words associated with what we do. Rather than take our word for it though, why not take a look for yourself ! Try Google for a start . . .

Finally, a sure sign of a sites popularity is in the number of other related sites that choose to link to it. We are very proud of the large number of UK based webmasters who have choosen to list us in their pages - including many high profile National organisations - and we are always on the look out for more. To see some of the sites that Link to us, click here.

So is there any suprise then that the number of hits on our site continues to grow month on month

Take a look at our recent site user statistics.